Trending: Sep 14 - 21: The Strategy Behind TikTok's Global Rise

If this mailer does not render correctly, please enable images or view online   Advertise              Unsubscribe{statpicture}

Invite Friends   From the Editor's Desk The Strategy Behind TikTok's Global Rise Few tech startups have taken off as quickly as Beijing-based ByteDance, the creator of the highly popular 15-second video app, TikTok. In just two years, TikTok has emerged to rival companies like Netflix, YouTube, Snapchat, and Facebook with more than one billion downloads in 150 markets worldwide and 75 languages. On the app, homemade videos showcase everything from comedy to lip syncs to dog grooming tips that users create and share on their phones. The scrappy, goofy, fast-moving content has hooked young audiences around the world. Since little translation is required, TikTok reaches well beyond other successful Chinese apps such as Tencent’s messaging app WeChat, which is ubiquitous in China but mostly used elsewhere among Chinese communities keeping in touch with people back home. Chinese entrepreneurs such as ByteDance founder Zhang Yiming are showing that they can succeed in an openly competitive market internationally rather than only in China where the Great Firewall regulates the internet and blocks access to several U.S. social media sites. Continued here Read TradeBriefs every day, for the top insight! Advertisers of the day Columbia Business School: Executive Program in Management | Starts Nov 2019 | Apply Now to get early application benefit of USD $3000 Columbia Business School: Apply for Digital Business Leadership Program | Alumni Benefits | Avail USD $3000 early application benefit Our advertisers help fund the daily operations of TradeBriefs. We request you to accept our promotional emails.     South Africa's township foods are being remade as gourmet dishes by a new generation of chefs A new generation of South African chefs is trying to bridge the gap between historically suppressed food culture and the modern interpretation of fine dining Deloitte, Microsoft, Dell: These are the companies making millions supplying ICE They supply everything from private jets to tech support. The MBBS has lost its relevance in India, says the man behind the world's cheapest hospital "My son graduated about 10 years ago, and the way he was taught was exactly how I was taught 45 years ago." French Startup Believe Sets Up Base In Indian Live Music Market With Entco Acquisition Paris-based technology and artist services company Believe has acquired Mumbai-based live music production Entco for an undisclosed amount. Potential for India's USD 80 billion remittances economy How can India's diaspora, both NRIs and PIOs, contribute further to the nation's economic growth? Single-use plastic ban may hike costs for FMCG companies; 15-20% raise likely While the nation is gearing up for an anticipated blanket ban on single-use plastics, FMCG companies have raised concerns about the same as it is likely to raise the packaging costs for fast-moving consumer goods companies. Bill Gates says climate change is a threat to development because it leads to war A warming climate, Bill Gates told Quartz, can spark reactions that lead to war. TradeBriefs Publications are read by over 10,00,000 Industry Executives About Us  |  Advertise Privacy Policy    Unsubscribe You are receiving this mail because of your subscription with TradeBriefs. Our mailing address is GF 25/39, West Patel Nagar, New Delhi 110008, India