| From the Editor's Desk
Be the Most Persuasive Person in the Room: 9 Things Highly Influential People Always Do, According to Science Every successful person I know is extremely good at persuading other people. Not manipulating or pressuring, but genuinely persuading: Describing the logic and benefits of an idea to gain agreement.
When you think of it that way, everyone needs to harness the power of persuasion: to convince other people your idea makes sense, to show investors or stakeholders how a project, or product, or business will generate a return, to help your employees understand why they should embrace a new process.
Having the ability to persuade is critical in every career. That's why successful people are extremely good at persuading others.
So how can you become more persuasive -- in a genuine and authentic way?
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